Soubhik is a lawyer, an entrepreneuer and an avid tech enthusiast. He has worked for several tech companies over the years, creating B2B content that resonates with readers. Some of the web properties he owns, like Icy Tales, has received the Blog of the Year awards from several competitions. Follow him on
16 posts
Professionals discussing CRM strategy on laptop in meeting.

What is CRM?

Short for Customer Relationship Management, CRM is an umbrella term for all the technologies, marketing/sale strategies, and more…